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Who: Makeup Gourmet aka Chris Scott
What: A 30-minute weekly makeup edutainment television show
Where: Comcast Home Town Television Network Later on Comcast On Demand
When: Every Thursday at 7:30 pm
Why: Entertain and teach makeup
The Makeup Gourmet is here. This program teaches how to apply makeup within a cooking show format. Simply put: "Cook-A-Look." How-To-Improve rules the airwaves. Cooking, home, grooming, travel, golfing, you name it-someone is showing you how to do it better. Makeup is a difficult skill to master alone. Makeup Gourmet teaches makeup application that connects with individual lifestyles.
Makeup Gourmet
With
Chris Scott
Makeup Gourmet is an edutainment television show. Each week your host will "Cook-A-Look". This means a new makeup "Recipe for Style" will be demonstrated to teach the viewer how to do their own makeup better.
Each episode also includes the "Brand of the Day" segment.
Each program will include:
- Lifestyle- The focus of today's recipe i.e. day, night, professional, casual, sexy, sporty, glamorous, etc.
- Ingredients- Makeup needed to cook this look.
- Tools- Brushes, lash curlers etc. to apply the look.
- Preparation- Step-by-step application technique.
- "Taste" Test"- Assessing the recipe for its overall yumminess.
- Style Tips- Other image suggestions to garnish the recipe.
- Product recommendations- Will highlight each product being demonstrated.
- Brand Awareness- Each episode will include a specific "Brand of the Day" segment to illustrate their unique look and heighten consumer awareness.
Host:
Chris Scott, makeup artist, author and theatre producer has worked in all aspects of makeup for 20 years. His television persona, the Makeup Gourmet®, appears regularly on network television teaching makeup Recipes for Style® and cosmetic shopping tips. His book, Cosmetic Counter Survival Guide, How to Buy the Right Skincare and Makeup©, has been featured on ABC, CBS, NBC and UPN. He specializes in artistry training, consumer education and personalized application. He provides professional makeup services to the fashion, film, television, print, video, entertainment and retail industries.
Chris has assisted over 250,000 people in selecting the right makeup. Chris has applied full makeup to over 25,000 faces.
Brand Awareness:
Go shopping with the Makeup Gourmet as each week he highlights a cosmetic brand. With each episode, the consumer becomes more savvy as they learn the philosophy and highlights of each brand.
Sponsorship Opportunity:
- Season sponsor
- Episode sponsor
- Segment sponsor
- Product placement sponsor
- Brand of the Day
Brand Visibility:
The Makeup Gourmet is brand inclusive. He diplomatically boasts the benefit of each brand without holding one in higher esteem over another. In this way all cosmetics are given a good name and the industry of Beauty is regarded fairly and equally. The goal is to get the audience to confidently make more informed and successful cosmetic purchases.
Features of Sponsorship
- Season sponsor: This is the highest profile sponsorship. Sponsor name appears before every segment of every episode and is verbally recognized. This is for a 12-episode season with a new episode appearing monthly and an encore showing of this episode appears once a week at the same time for the remainder of that month.
- Episode sponsor: Sponsor name appears before every segment of that particular episode and is verbally recognized.
- Segment sponsor: Sponsor name appears before particular segment and is verbally recognized.
- Product placement sponsor: Brand name and product is visually and verbally recognized and identified during the show. Product may also be demonstrated on a model.
- Brand of the Day sponsor: Sponsor brand is featured in an eight (8) minute segment where an expert from that brand is interviewed about that brand only and brand expert demonstrates product from the brand on a model (optional/recommended).
Makeup Gourmet is currently airing Every Thursday night at 7:30 pm on Comcast Hometown Network in the Greater San Francisco Bay Area. The shows reach will continually grow. Contact us for updates as to the show's reach.
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